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Last Updated: Wednesday, 22 November 2006, 07:54 GMT
DSG 'well prepared' for Christmas
Rebranded Currys.digital store
DSG rebranded its Dixons stores in the High Street as Currys.digital
The owner of Currys and PC World, DSG International, has said it is "well prepared" for the crucial Christmas trading period.

Europe's largest electrical retailer said high-definition TVs, laptops, MP3 players and satellite navigation systems were all set to be big sellers.

DSG also said like-for-like sales in the UK and Ireland for the 28 weeks to 11 November rose by 5%.

Demand for flat screen TVs in the run up to the World Cup boosted sales.

DSG, announcing a total sales increase of 14% across the group, said it had also enjoyed strong trading in Scandinavia, Greece, Spain and Central Europe but that its performance in Italy had been "very disappointing".

Its Dixons stores, which once featured on most High Streets, have now been rebranded as Currys.digital, while the Dixons name lives on as an online specialist electrical retailer, Dixons.co.uk.




SEE ALSO
Currys owner hails rise in sales
06 Sep 06 |  Business
DSG shares jump on strong sales
10 May 06 |  Business
Dixons to rebrand shops as Currys
05 Apr 06 |  Business
Dixons owner to cut office jobs
19 Jan 06 |  Business
Christmas boost for Dixons owner
18 Jan 06 |  Business

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